Essentials of Marketing/

Understand the core concepts of marketing explained in a real-life context Essentials of Marketing, 8th edition, by Martin and Blythe, provides you with an accessible, lively, and engaging introduction to marketing. It employs a practical approach to explain traditional marketing techniques and theo...

詳細記述

保存先:
書誌詳細
主要な著者: Martin, Jane (著者), Blythe, Jim (著者)
フォーマット: 電子媒体 図書
出版事項: Harlow : Pearson International Content, 2023.
版:Eighth edition
主題:
オンライン・アクセス:https://resolver.vitalsource.com/9781292429557
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