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Customers inside, customers outside : designing and succeeding with enterprise customer-centricity concepts, practices, and applications /

Taispeáin leaganacha eile (1)
Sábháilte in:
Príomhchruthaitheoir: Lowenstein, Michael W., 1942- (Údar)
Formáid: Leictreonach Ríomhleabhar
Teanga:Béarla
Foilsithe / Cruthaithe: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014.
Eagrán:First edition.
Sraith:2013 digital library.
Marketing strategy collection.
Ábhair:
Customer relations.
Relationship marketing.
marketing
customer loyalty
customer centricity
customer experience
employee loyalty
employee ambassadorship
performance metrics
communication
corporate image and reputation
customer data
big data
chief customer officer
word-of-mouth
trust
brand
loyalty program
customer complaints
advertising
social media
leadership
relationships
Rochtain ar líne:An electronic book accessible through the World Wide Web; click to view
Clibeanna: Cuir clib leis
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