Positively outrageous service how to delight and astound your customers and win them for life /

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Bibliographic Details
Main Author: Gross, T. Scott
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: Chicago : Dearborn Trade, 2004.
Edition:2nd ed.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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Table of Contents:
  • In the beginning
  • More POS stories
  • Sam walton's killing me!
  • Service is an affair of the heart
  • Trends
  • A positively outrageous solution
  • The history of POS
  • Inviting the customer to play
  • Competence, confidence, comfort
  • The first step to POS: microbranding
  • The secret to standing out
  • See it!
  • Name it!
  • Staff it!
  • Market it like there's no tomorrow!
  • POS marketing
  • The manager's toolbox
  • The manager's toolbox.