Positively outrageous service how to delight and astound your customers and win them for life /

Guardat en:
Dades bibliogràfiques
Autor principal: Gross, T. Scott
Autor corporatiu: ebrary, Inc
Format: Electrònic eBook
Idioma:anglès
Publicat: Chicago : Dearborn Trade, 2004.
Edició:2nd ed.
Matèries:
Accés en línia:An electronic book accessible through the World Wide Web; click to view
Etiquetes: Afegir etiqueta
Sense etiquetes, Sigues el primer a etiquetar aquest registre!
Taula de continguts:
  • In the beginning
  • More POS stories
  • Sam walton's killing me!
  • Service is an affair of the heart
  • Trends
  • A positively outrageous solution
  • The history of POS
  • Inviting the customer to play
  • Competence, confidence, comfort
  • The first step to POS: microbranding
  • The secret to standing out
  • See it!
  • Name it!
  • Staff it!
  • Market it like there's no tomorrow!
  • POS marketing
  • The manager's toolbox
  • The manager's toolbox.