Positively outrageous service how to delight and astound your customers and win them for life /

Bewaard in:
Bibliografische gegevens
Hoofdauteur: Gross, T. Scott
Coauteur: ebrary, Inc
Formaat: Elektronisch E-boek
Taal:Engels
Gepubliceerd in: Chicago : Dearborn Trade, 2004.
Editie:2nd ed.
Onderwerpen:
Online toegang:An electronic book accessible through the World Wide Web; click to view
Tags: Voeg label toe
Geen labels, Wees de eerste die dit record labelt!
Inhoudsopgave:
  • In the beginning
  • More POS stories
  • Sam walton's killing me!
  • Service is an affair of the heart
  • Trends
  • A positively outrageous solution
  • The history of POS
  • Inviting the customer to play
  • Competence, confidence, comfort
  • The first step to POS: microbranding
  • The secret to standing out
  • See it!
  • Name it!
  • Staff it!
  • Market it like there's no tomorrow!
  • POS marketing
  • The manager's toolbox
  • The manager's toolbox.