Measuring customer satisfaction and loyalty : survey design, use, and statistical analysis methods /
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| Glavni autor: | |
|---|---|
| Format: | Elektronički e-knjiga |
| Jezik: | engleski |
| Izdano: |
Milwaukee, Wisconsin :
ASQ Quality Press,
2008.
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| Izdanje: | Third edition. |
| Teme: | |
| Online pristup: | An electronic book accessible through the World Wide Web; click to view |
| Oznake: |
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Slični predmeti: Measuring customer satisfaction and loyalty :
- Superior customer satisfaction and loyalty : engaging customers to drive performance /
- Modern analysis of customer surveys with applications using R /
- Customer satisfaction practical tools for building important relationships /
- Consumer satisfaction advancements in theory, modeling, and empirical findings /
- Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations /
- Innovating analytics : word of mouth index--use the next generation of net promoter to increase sales and drive results /