Marketing strategy & competitive positioning /

Marketing strategy & competitive positioning /

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Bibliographic Details
Main Author: Hooley, Graham J.
Other Authors: Nicoulaud, Brigitte, Piercy, Nigel
Format: Book
Language:English
Published: New York : Pearson Financial Times/Prentice Hall, 2012.
Edition:5th ed.
Subjects:
Marketing > Management.
Target marketing.
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Marketing strategy & competitive positioning /

Marketing strategy & competitive positioning / by Hooley, Graham J.

Published 2012
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Marketing strategy and competitive positioning /

Marketing strategy and competitive positioning / by Hooley, Graham J.

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Marketing strategy and competitive positioning /

Marketing strategy and competitive positioning / by Hooley, Graham J.

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