Advertising and promotion : an integrated marketing communications perspective /
"Nearly everyone is influenced to some degree by advertising and other forms of promotion. Organizations in both the private and public sectors have learned that the ability to communicate effectively and efficiently with their target audiences is critical to their success. Advertising and other typ...
Guardat en:
| Autors principals: | , |
|---|---|
| Format: | Electrònic eBook |
| Idioma: | anglès |
| Publicat: |
New York, NY :
McGraw Hill LLC,
2024
|
| Edició: | 13th ed |
| Matèries: | |
| Etiquetes: |
Sense etiquetes, Sigues el primer a etiquetar aquest registre!
|
Ítems similars: Advertising and promotion :
- Advertising and promotion : an integrated marketing communications perspective /
- Advertising and promotion : an integrated marketing communications perpective /
- Advertising and promotion : an integrated marketing communications perpective /
- When ads work new proof that advertising triggers sales /
- When ads work new proof that advertising triggers sales /
- Introduction to advertising and promotion : an integrated marketing communications perspective /