Promotional strategy : managing the marketing communications process /
Salvato in:
| Autore principale: | |
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| Altri autori: | , |
| Natura: | Libro |
| Lingua: | inglese |
| Pubblicazione: |
Homewood, Ill. :
R. D. Irwin,
1979.
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| Edizione: | 4th ed. |
| Soggetti: | |
| Tags: |
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