When customers talk --turn what they tell you into sales /

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Detalles Bibliográficos
Autor principal: Gross, T. Scott
Autor Corporativo: ebrary, Inc
Formato: Electrónico eBook
Lenguaje:inglés
Publicado: Chicago, IL : Dearborn Trade Pub., c2005.
Materias:
Acceso en línea:An electronic book accessible through the World Wide Web; click to view
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Tabla de Contenidos:
  • We see tomorrow
  • Foreknowledge
  • The big idea
  • The physical and metaphysical components
  • How to listen to your customers
  • How customers want to be served
  • Engineer the experience
  • Retailers and service providers who get it right
  • On the horizon.