When customers talk --turn what they tell you into sales /

Salvato in:
Dettagli Bibliografici
Autore principale: Gross, T. Scott
Ente Autore: ebrary, Inc
Natura: Elettronico eBook
Lingua:inglese
Pubblicazione: Chicago, IL : Dearborn Trade Pub., c2005.
Soggetti:
Accesso online:An electronic book accessible through the World Wide Web; click to view
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Sommario:
  • We see tomorrow
  • Foreknowledge
  • The big idea
  • The physical and metaphysical components
  • How to listen to your customers
  • How customers want to be served
  • Engineer the experience
  • Retailers and service providers who get it right
  • On the horizon.