Introduction to advertising and promotion : an integrated marketing communications perspective /

Introduction to advertising and promotion : an integrated marketing communications perspective /

Show other versions (1)
Saved in:
Bibliographic Details
Main Author: Belch, George E.
Other Authors: Belch, Michael A.
Format: Book
Language:English
Published: Boston : McGraw-Hill, c1995.
Edition:3rd ed.
Subjects:
Advertising.
Sales promotion.
Tags: Add Tag
No Tags, Be the first to tag this record!
Search Result 1
Introduction to advertising and promotion : an integrated marketing communications perspective /

Introduction to advertising and promotion : an integrated marketing communications perspective / by Belch, George E.

Published 1995
Book
Save to List
Saved in:
Show all versions (2)

Similar Items