Ảnh bìa
Mã QR

Imagining Consumers : Design and Innovation from Wedgwood to Corning /

In contrast, companies that tried to stimulate desire, reshape taste, and encourage profligate spending by using the tools of persuasion - mass advertising, extravagant styling, and installment selling - found their efforts thwarted, for consumers refused to buy products that they did not really wan...

Mô tả đầy đủ

Đã lưu trong:
Tác giả chính: Blaszczyk, Regina Lee
Định dạng: Điện tử eBook
Ngôn ngữ:Tiếng Anh
Được phát hành: Baltimore, Md. : Johns Hopkins University Press, 2019
Loạt:Book collections on Project MUSE.
Những chủ đề:
Ceramic tableware industry.
Consumers' preferences.
Glassware industry.
Vaisselle de ceramique > Industrie > États-Unis > Histoire.
Vaisselle de ceramique > Industrie > Grande-Bretagne > Histoire.
Verrerie > Industrie > États-Unis > Histoire.
Verrerie > Industrie > Grande-Bretagne > Histoire.
Consommateurs > Preferences > États-Unis > Histoire.
Consommateurs > Preferences > Grande-Bretagne > Histoire.
Ceramic tableware industry > United States > History.
Ceramic tableware industry > Great Britain > History.
Glassware industry > United States > History.
Glassware industry > Great Britain > History.
Consumers' preferences > United States > History.
Consumers' preferences > Great Britain > History.
USA.
USA
Great Britain.
United States.
History.
Electronic books.
Truy cập trực tuyến:Full text available:
Các nhãn: Thêm thẻ
Không có thẻ, Là người đầu tiên thẻ bản ghi này!
Mục lục:
  • Cinderella Stories
  • China Mania
  • Beauty for a Dime
  • Fiesta!
  • Better Products for Better Homes
  • Pyrex Pioneers
  • Easier Living?
  • Essay on Sources.

Những quyển sách tương tự