Brand admiration : building a business people love /
"Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management. Using numerous real-world examples and backed by research from top notch academics, this book descr...
Tallennettuna:
| Päätekijät: | , , |
|---|---|
| Aineistotyyppi: | Elektroninen E-kirja |
| Kieli: | englanti |
| Julkaistu: |
Hoboken :
Wiley,
[2016]
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| Aiheet: | |
| Linkit: | An electronic book accessible through the World Wide Web; click to view |
| Tagit: |
Ei tageja, Lisää ensimmäinen tagi!
|
Samankaltaisia teoksia: Brand admiration :
- Brand Bible the complete guide to building, designing, and sustaining brands /
- You are the brand
- Rethinking prestige branding : secrets of the ueber-brands /
- What great brands do : the seven brand-building principles that separate the best from the rest /
- 60-minute brand strategist the essential brand book for marketing professionals /
- The on-demand brand 10 rules for digital marketing success in an anytime, everywhere world /