Integrated Advertising, Promotion, and Marketing Communications, Global Edition/

For courses in advertising. A study of integrated marketing communications taught through real-life application Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in...

Whakaahuatanga katoa

I tiakina i:
Ngā taipitopito rārangi puna kōrero
Ngā kaituhi matua: Clow, Kenneth E (Author), Baack, Donald E (Author)
Hōputu: Tāhiko Pukapuka
I whakaputaina: Harlow : Pearson International Content, 2021.
Putanga:Ninth edition
Ngā marau:
Urunga tuihono:https://resolver.vitalsource.com/9781292411347
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Ngā tūemi rite: Integrated Advertising, Promotion, and Marketing Communications, Global Edition/