Integrated Advertising, Promotion, and Marketing Communications, Global Edition/

For courses in advertising. A study of integrated marketing communications taught through real-life application Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively communicate in...

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Furkejuvvon:
Bibliográfalaš dieđut
Váldodahkkit: Clow, Kenneth E (Dahkki), Baack, Donald E (Dahkki)
Materiálatiipa: Elektrovnnalaš Girji
Almmustuhtton: Harlow : Pearson International Content, 2021.
Preanttus:Ninth edition
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Liŋkkat:https://resolver.vitalsource.com/9781292411347
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