Marketing Research : Applied Insight/

<p><i>For undergraduate, postgraduate and MBA students, this highly successful textbook is an essential guide to Marketing Research.</i></p><p><br/><b></b></p><p><b>Understand theory and application of marketing research in a European context</b></p><p><br/><b></b></p><p><b><i>Marketing Research: Ap...

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Bibliographic Details

Main Authors:	Nunan, Dan (Author), Birks, David F. (Author), Malhotra, Naresh K. (Author)
Format:	Electronic Book
Published:	Harlow, United Kingdom : Pearson International Content, 2020.
Edition:	Sixth edition
Subjects:	Business & Economics/Marketing/General
Online Access:	https://resolver.vitalsource.com/9781292308746
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