Brand management and marketing of luxury goods /

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書目詳細資料
主要作者:	Scholz, Lucie (Author)
格式:	電子電子書
語言:	英语
出版:	Hamburg, Germany : Anchor Academic Publishing, 2014.
主題:	Luxuries > Marketing. Branding (Marketing) Product management. Electronic books.
在線閱讀:	An electronic book accessible through the World Wide Web; click to view
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

MARC


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007	cr cn\|\|\|\|\|\|\|\|\|
008	140419t20142014gw a ob 000 0 eng d
020			\|z 9783954891931
020			\|a 9783954896936 (e-book)
035			\|a (CaPaEBR)ebr10856511
035			\|a (OCoLC)878148963
040			\|a CaPaEBR \|b eng \|e rda \|e pn \|c CaPaEBR
050	1	4	\|a HD9999.L852 \|b .S3 2014eb
082	0	4	\|a 658.8 \|2 23
100	1		\|a Scholz, Lucie, \|e author.
245	1	0	\|a Brand management and marketing of luxury goods / \|c Lucie Scholz.
264		1	\|a Hamburg, Germany : \|b Anchor Academic Publishing, \|c 2014.
264		4	\|c ©2014
300			\|a 1 online resource (91 pages) : \|b illustrations (some color), tables
336			\|a text \|2 rdacontent
337			\|a computer \|2 rdamedia
338			\|a online resource \|2 rdacarrier
504			\|a Includes bibliographical references.
588			\|a Description based on online resource; title from PDF title page (ebrary, viewed April 19, 2014).
590			\|a Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
650		0	\|a Luxuries \|x Marketing.
650		0	\|a Branding (Marketing)
650		0	\|a Product management.
655		0	\|a Electronic books.
776	0	8	\|i Print version: \|a Scholz, Lucie. \|t Brand management and marketing of luxury goods. \|d Hamburg, Germany : Anchor Academic Publishing, c2014 \|h 89 pages \|z 9783954891931
797	2		\|a ebrary.
856	4	0	\|u http://site.ebrary.com/lib/daystar/Doc?id=10856511 \|z An electronic book accessible through the World Wide Web; click to view
908			\|a 170314
942	0	0	\|c EB
999			\|c 171575 \|d 171575