Taking brand initiative how companies can align strategy, culture, and identity through corporate branding /

समान संसाधन

• The effects of corporate brand communication on internal publics : a case of Kenya commercial bank /
  द्वारा: Kuria, N. Wairimu
  प्रकाशित: (2010)
• How to measure and manage your corporate reputation
  द्वारा: Hannington, Terry
  प्रकाशित: (2004)
• Trust the brand corporate reputation management in private banking /
  द्वारा: Knipp, Verena A.
  प्रकाशित: (2009)
• Stand out from the crowd secrets to crafting a winning company identity /
  द्वारा: Lipe, Jay B.
  प्रकाशित: (2006)
• Corporate reputation managing opportunities and threats /
  प्रकाशित: (2011)