The visible librarian asserting your value with marketing and advocacy /
Guardat en:
| Autor principal: | |
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| Autor corporatiu: | |
| Format: | Electrònic eBook |
| Idioma: | anglès |
| Publicat: |
Chicago :
American Library Association,
2003.
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| Matèries: | |
| Accés en línia: | An electronic book accessible through the World Wide Web; click to view |
| Etiquetes: |
Sense etiquetes, Sigues el primer a etiquetar aquest registre!
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Taula de continguts:
- The primacy of customer service and other basics
- Doing the groundwork : marketing
- Publicity : the tangibles
- Public relations : the personal touch
- Advocacy : putting it all together.