The Seven Principles of WOM and Buzz Marketing Crossing the Tipping Point /
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| Format: | Electrònic eBook |
| Idioma: | anglès |
| Publicat: |
Berlin, Heidelberg :
Springer Berlin Heidelberg,
2010.
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| Matèries: | |
| Accés en línia: | http://dx.doi.org/10.1007/978-3-642-02109-1 |
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