The great marketing turnaround : the age of the individual, and how to profit from it /
שמור ב:
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| מחברים אחרים: | |
| פורמט: | ספר |
| שפה: | אנגלית |
| יצא לאור: |
New York :
Plume,
[1992]
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| נושאים: | |
| תגים: |
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
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MARC
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| 100 | 1 | |a Rapp, Stan. | |
| 245 | 1 | 4 | |a The great marketing turnaround : |b the age of the individual, and how to profit from it / |c Stan Rapp, Tom Collins. |
| 260 | |a New York : |b Plume, |c [1992] | ||
| 300 | |a xiv, 336 p. : |b ill. ; |c 21 cm. | ||
| 500 | |a Originally published: Englewood Cliffs, N.J. : Prentice Hall, c1990. | ||
| 504 | |a Includes bibliographical references (p. 314-321) and index. | ||
| 650 | 0 | |a Advertising. | |
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Sales promotion. | |
| 700 | 1 | 0 | |a Collins, Tom. |
| 908 | |a 060627 | ||
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