Promotion : analysis, creativity, and strategy /

समान संसाधन

• The great marketing turnaround : the age of the individual, and how to profit from it /
  द्वारा: Rapp, Stan
  प्रकाशित: (1992)
• Sales promotion decision making : concepts, principles, and practice /
  द्वारा: Ogden-Barnes, Steve, और अन्य
  प्रकाशित: (2015)
• Advertising and promotion : an integrated marketing communications perpective /
  द्वारा: Belch, George E.
  प्रकाशित: (2007)
• Integrated marketing communications in advertising and promotion /
  द्वारा: Shimp, Terence A.
  प्रकाशित: (2010)
• Introduction to advertising and promotion : an integrated marketing communications perspective /
  द्वारा: Belch, George E.
  प्रकाशित: (1995)