Principles of Marketing, Global Edition/
For principles of marketing courses that require a comprehensive text. Learn how to create value through customer connections and engagement In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers...
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| Glavni autori: | , , |
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| Format: | Elektronički Knjiga |
| Izdano: |
Harlow :
Pearson International Content,
2021.
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| Izdanje: | Eighteenth edition |
| Teme: | |
| Online pristup: | https://resolver.vitalsource.com/9781292341224 |
| Oznake: |
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