Essentials of Marketing/
<p>Like Brassington’s <i>Principles of Marketing</i>, this ‘essentials’ text brings together theory and practice. It covers a wide range of applications, industries and markets, exploring the way marketers must respond to those situations that demand an innovative response. Written in a lively style...
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| 主要な著者: | , |
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| フォーマット: | 電子媒体 図書 |
| 出版事項: |
Harlow :
Pearson International Content,
2013.
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| 版: | Third edition |
| 主題: | |
| オンライン・アクセス: | https://resolver.vitalsource.com/9780273728139 |
| タグ: |
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