Jones, J. P. (1999). How to use advertising to build strong brands. Sage Publications.
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Citação norma Chicago
Jones, John Philip. How to Use Advertising to Build Strong Brands. Thousand Oaks, Calif.: Sage Publications, 1999.
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Citação norma MLA
Jones, John Philip. How to Use Advertising to Build Strong Brands. Sage Publications, 1999.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.