Cita APA (7th ed.)

Jones, J. P. (1999). How to use advertising to build strong brands. Sage Publications.

Cita Chicago (17th ed.)

Jones, John Philip. How to Use Advertising to Build Strong Brands. Thousand Oaks, Calif.: Sage Publications, 1999.

Cita MLA (9th ed.)

Jones, John Philip. How to Use Advertising to Build Strong Brands. Sage Publications, 1999.