Strategic integrated marketing communications /
"With advancing technologies bringing novel, interesting promotional tools to our fingertips, there's never been a more exciting time to be in marketing communications. Nevertheless, the newness of these opportunities brings uncertainty and even potential pitfalls as organisations try to integrate t...
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| Autor principal: | |
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| Format: | Llibre |
| Idioma: | anglès |
| Publicat: |
Abingdon, Oxon :
Routledge,
2014.
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| Edició: | 2nd ed. |
| Matèries: | |
| Etiquetes: |
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Nairobi Campus: Open Shelves
| Signatura: |
HF5415.123.P47 2014 |
|---|---|
| Codi de barres BK0107035 | Checked out – Venciment: 14-May-2024 23:59 Reclamar aquest |
| Codi de barres BK0107037 | Disponible Fer una reserva |
| Codi de barres BK0107038 | Disponible Fer una reserva |
| Codi de barres BK0107039 | Disponible Fer una reserva |
Nairobi Campus: Store
| Signatura: |
HF5415.123.P47 2014 |
|---|---|
| Codi de barres BK0107036 | Disponible Fer una reserva |