Strategic integrated marketing communications /
"With advancing technologies bringing novel, interesting promotional tools to our fingertips, there's never been a more exciting time to be in marketing communications. Nevertheless, the newness of these opportunities brings uncertainty and even potential pitfalls as organisations try to i...
Furkejuvvon:
| Váldodahkki: | |
|---|---|
| Materiálatiipa: | Girji |
| Giella: | eaŋgalasgiella |
| Almmustuhtton: |
Abingdon, Oxon :
Routledge,
2014.
|
| Preanttus: | 2nd ed. |
| Fáttát: | |
| Fáddágilkorat: |
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