Strategic integrated marketing communications /
"With advancing technologies bringing novel, interesting promotional tools to our fingertips, there's never been a more exciting time to be in marketing communications. Nevertheless, the newness of these opportunities brings uncertainty and even potential pitfalls as organisations try to i...
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Үндсэн зохиолч: | |
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Формат: | Ном |
Хэл сонгох: | англи |
Хэвлэсэн: |
Abingdon, Oxon :
Routledge,
2014.
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Хэвлэл: | 2nd ed. |
Нөхцлүүд: | |
Шошгууд: |
Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
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