Planning and managing public relations campaigns : a strategic approach /

"Getting a public relations campaign or program off the ground can seem an overwhelming task. But, as with any project, the secret of success lies in good planning and effective management. This fully updated fourth edition of Planning and Managing Public Relations Campaigns provides a revised and m...

Deskribapen osoa

Gorde:
Xehetasun bibliografikoak
Egile nagusia: Gregory, Anne, 1953- (Egilea)
Formatua: Liburua
Hizkuntza:ingelesa
Argitaratua: London ; Philadelphia : 2015.
Edizioa:Fourth edition.
Saila:PR in practice
Gaiak:
Etiketak: Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!