How contemporary publishers reach out to their customers : transition from B2B to B2C marketing in the publishing industry /
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| 格式: | 電子 電子書 |
| 語言: | 英语 |
| 出版: |
Hamburg :
Diplomica Verlag,
2014.
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| 主題: | |
| 在線閱讀: | An electronic book accessible through the World Wide Web; click to view |
| 標簽: |
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| 實物描述: | 1 online resource (87 pages) : illustrations |
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| 參考書目: | Includes bibliographical references. |
| ISBN: | 9783842811003 (e-book) |