Smart calling eliminate the fear, failure, and rejection from cold calling /
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Main Author: | |
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Corporate Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
Hoboken :
Wiley,
2013.
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Edition: | 2nd ed. |
Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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Table of Contents:
- Introduction
- The smart calling concept
- Cold calling is dumb, but prospecting is necessary : smart calling is the answer
- Pre-call planning
- Creating your possible value proposition
- Intelligence gathering : making your calls smart
- Using social engineering to gather intelligence
- About the author.