Smart calling eliminate the fear, failure, and rejection from cold calling /

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Autor principal: Sobczak, Art
Autor corporatiu: ebrary, Inc
Format: Electrònic eBook
Idioma:anglès
Publicat: Hoboken : Wiley, 2013.
Edició:2nd ed.
Matèries:
Accés en línia:An electronic book accessible through the World Wide Web; click to view
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Taula de continguts:
  • Introduction
  • The smart calling concept
  • Cold calling is dumb, but prospecting is necessary : smart calling is the answer
  • Pre-call planning
  • Creating your possible value proposition
  • Intelligence gathering : making your calls smart
  • Using social engineering to gather intelligence
  • About the author.