Bayesian statistics and marketing

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Bibliographic Details
Main Author: Rossi, Peter E. (Peter Eric), 1955-
Corporate Author: ebrary, Inc
Other Authors: Allenby, Greg M. (Greg Martin), 1956-, McCulloch, Robert E. (Robert Edward)
Format: Electronic eBook
Language:English
Published: Chichester, England : J. Wiley, 2006,c2005.
Edition:Reprinted with corrections.
Series:Wiley series in probability and statistics
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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020 |z 9780470863671 (acid-free paper) 
020 |z 9780470863688 (ebook) 
035 |a (CaPaEBR)ebr10631330 
035 |a (OCoLC)847602189 
040 |a CaPaEBR  |c CaPaEBR 
050 1 4 |a HF5415.2  |b .R675 2006eb 
100 1 |a Rossi, Peter E.  |q (Peter Eric),  |d 1955- 
245 1 0 |a Bayesian statistics and marketing  |h [electronic resource] /  |c Peter E. Rossi, Greg M. Allenby, Robert McCulloch. 
250 |a Reprinted with corrections. 
260 |a Chichester, England :  |b J. Wiley,  |c 2006,c2005. 
300 |a x, 348 p. :  |b ill. 
440 0 |a Wiley series in probability and statistics 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2013.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Bayesian statistical decision theory. 
650 0 |a Marketing research  |x Mathematical models. 
650 0 |a Marketing  |x Mathematical models. 
655 7 |a Electronic books.  |2 local 
700 1 |a Allenby, Greg M.  |q (Greg Martin),  |d 1956- 
700 1 |a McCulloch, Robert E.  |q (Robert Edward) 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10631330  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 149493  |d 149493