Sterne, J. (2010). Social media metrics: How to measure and optimize your marketing investment. Wiley.
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Citación estilo Chicago
Sterne, Jim. Social Media Metrics: How to Measure and Optimize Your Marketing Investment. Hoboken, N.J.: Wiley, 2010.
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Cita MLA
Sterne, Jim. Social Media Metrics: How to Measure and Optimize Your Marketing Investment. Wiley, 2010.
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