Content marketing for nonprofits a communications map for engaging your community, becoming a favorite cause, and raising more money /

Gorde:
Xehetasun bibliografikoak
Egile nagusia: Leroux Miller, Kivi, 1969-
Erakunde egilea: ebrary, Inc
Formatua: Baliabide elektronikoa eBook
Hizkuntza:ingelesa
Argitaratua: San Francisco : Jossey-Bass, 2013.
Edizioa:1st ed.
Saila:Jossey-Bass nonprofit guidebook series.
Gaiak:
Sarrera elektronikoa:An electronic book accessible through the World Wide Web; click to view
Etiketak: Etiketa erantsi
Etiketarik gabe, Izan zaitez lehena erregistro honi etiketa jartzen!
Aurkibidea:
  • pt. 1. Finding a new path : the power of content marketing
  • pt. 2. Who will go with you : redefining your marketing relationships
  • pt. 3. Envision the journey : preparing your content marketing plan
  • pt. 4. Set out on your trek : implementing your content marketing strategy
  • pt. 5. The right provisions for the journey : what you need to know about the channels your choose.