Content marketing for nonprofits a communications map for engaging your community, becoming a favorite cause, and raising more money /

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Leroux Miller, Kivi, 1969-
Awdur Corfforaethol: ebrary, Inc
Fformat: Electronig eLyfr
Iaith:Saesneg
Cyhoeddwyd: San Francisco : Jossey-Bass, 2013.
Rhifyn:1st ed.
Cyfres:Jossey-Bass nonprofit guidebook series.
Pynciau:
Mynediad Ar-lein:An electronic book accessible through the World Wide Web; click to view
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Tabl Cynhwysion:
  • pt. 1. Finding a new path : the power of content marketing
  • pt. 2. Who will go with you : redefining your marketing relationships
  • pt. 3. Envision the journey : preparing your content marketing plan
  • pt. 4. Set out on your trek : implementing your content marketing strategy
  • pt. 5. The right provisions for the journey : what you need to know about the channels your choose.