Share this the social media handbook for PR professionals /

Saved in:
Bibliographic Details
Corporate Authors: Chartered Institute of Public Relations, ebrary, Inc
Other Authors: Waddington, Stephen
Format: Electronic eBook
Language:English
Published: Chichester, West Sussex, U.K. : John Wiley & Sons, 2012.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
Tags: Add Tag
No Tags, Be the first to tag this record!
Table of Contents:
  • pt. 1. Changing media, changing PR
  • pt. 2. Planning
  • pt. 3. Networks
  • pt. 4. Online media relations
  • pt. 5. Monitoring and measurement
  • pt. 6. Skills
  • pt. 7. Industry change
  • pt. 8. The future.