Hey, Whipple, squeeze this! the classic guide to creating great advertising /
"The classic (and irreverent) bestselling guide to creating great advertisingHey Whipple, Squeeze This has inspired a generation of ad students, copywriters, and young creatives to make their mark in the industry. But students need new guidance to ply their craft now in the digital world. This new f...
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| Corporate Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J. :
Wiley,
2012.
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| Edition: | 4th ed. |
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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