Brainfluence 100 ways to persuade and convince customers with neuromarketing /

"Neuromarketing studies the way the brain responds to various cognitive and sensory marketing stimuli. Analysts use this to measure a consumer's preference, what a customer reacts to, and why consumers make certain decisions. This scientific approach to marketing has helped many brands and companies...

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Kaydedildi:
Detaylı Bibliyografya
Yazar: Dooley, Roger, 1952-
Müşterek Yazar: ebrary, Inc
Materyal Türü: Elektronik Ekitap
Dil:İngilizce
Baskı/Yayın Bilgisi: Hoboken, N.J. : Wiley, c2012.
Konular:
Online Erişim:An electronic book accessible through the World Wide Web; click to view
Etiketler: Etiketle
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Benzer Materyaller: Brainfluence