Encyclopaedia of brand equity management.

Encyclopaedia of brand equity management. Vol. III

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Bibliographic Details
Corporate Author: ebrary, Inc
Other Authors: Mohsin, Muhammad
Format: Electronic eBook
Language:English
Published: Mumbai : Himalaya Pub. House, 2009.
Series:Encyclopaedia of brand equity management
Subjects:
Branding (Marketing)
Brand name products > Management > Encyclopedias.
Electronic books.
Online Access:An electronic book accessible through the World Wide Web; click to view
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Description
Physical Description:320 p.
Bibliography:Includes bibliographical references.

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