Customer loyalty programmes and clubs

Customer loyalty programmes and clubs

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Bibliographic Details
Main Author: Butscher, Stephan A.
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: Aldershot, England ; Burlington, VT : Gower, c2002.
Edition:2nd ed.
Subjects:
Customer clubs.
Customer loyalty programs.
Electronic books.
Online Access:An electronic book accessible through the World Wide Web; click to view
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Description
Item Description:Rev. ed. of: Customer clubs and loyalty programmes, 1998.
Physical Description:xiv, 206 p. : ill.
Bibliography:Includes bibliographical references (p. [191]-201) and index.

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