Butscher, S. A. (2002). Customer loyalty programmes and clubs (2nd ed.). Gower.
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Chicago Style (17th ed.) Citation
Butscher, Stephan A. Customer Loyalty Programmes and Clubs. 2nd ed. Aldershot, England ; Burlington, VT: Gower, 2002.
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MLA (9th ed.) Citation
Butscher, Stephan A. Customer Loyalty Programmes and Clubs. 2nd ed. Gower, 2002.
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