The effect of relationship management on customer satisfaction : a survey of Kenya Airways' corporate customers in Nairobi /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Nairobi :
Daystar University,
2014
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| Subjects: | |
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| Item Description: | A thesis presented to the School of Business and Economics of Daystar University, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Marketing and Strategic Management. |
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| Physical Description: | xi, 93 p : ill ; cm. |
| Bibliography: | Includes bibliographical references. |