The Effects of Cause-Related Marketing on Customers Attitudes and Buying Behavior

Eitemau Tebyg

• Understanding Proactive Customer Orientation Construct Development and Managerial Implications /
  gan: Herhausen, Dennis
  Cyhoeddwyd: (2011)
• Customer Processes in Business-to-Business Service Transactions
  gan: Frauendorf, Janine
  Cyhoeddwyd: (2006)
• Ripple Effect How Empowered Involvement Drives Word of Mouth /
  gan: Oetting, Martin
  Cyhoeddwyd: (2009)
• International Direct Marketing Principles, Best Practices, Marketing Facts /
  gan: Krafft, Manfred
  Cyhoeddwyd: (2007)
• Database Marketing Analyzing and Managing Customers /
  gan: Blattberg, Robert C.
  Cyhoeddwyd: (2008)