Handbook of Marketing Decision Models
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| 主要作者: | |
|---|---|
| 企业作者: | |
| 格式: | 电子 电子书 |
| 语言: | 英语 |
| 出版: |
Boston, MA :
Springer US,
2008.
|
| 丛编: | International Series in Operations Research & Management Science,
121 |
| 主题: | |
| 在线阅读: | http://dx.doi.org/10.1007/978-0-387-78213-3 |
| 标签: |
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| 100 | 1 | |a Wierenga, Berend. | |
| 245 | 1 | 0 | |a Handbook of Marketing Decision Models |h [electronic resource] / |c edited by Berend Wierenga. |
| 260 | |a Boston, MA : |b Springer US, |c 2008. | ||
| 300 | |b digital. | ||
| 490 | 0 | |a International Series in Operations Research & Management Science, |x 0884-8289 ; |v 121 | |
| 650 | 0 | |a Economics. | |
| 650 | 0 | |a Information systems. | |
| 650 | 0 | |a Industrial management. | |
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Entrepreneurship. | |
| 650 | 1 | 4 | |a Economics/Management Science. |
| 650 | 2 | 4 | |a Marketing. |
| 650 | 2 | 4 | |a Operations Research/Decision Theory. |
| 650 | 2 | 4 | |a e-Commerce/e-business. |
| 650 | 2 | 4 | |a Entrepreneurship. |
| 650 | 2 | 4 | |a Management/Business for Professionals. |
| 650 | 2 | 4 | |a Information Systems Applications (incl.Internet). |
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| 776 | 0 | 8 | |i Printed edition: |z 9780387782126 |
| 830 | 0 | |a International Series in Operations Research & Management Science, |x 0884-8289 ; |v 121 | |
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