APA (7th ed.) Citation
Wierenga, B. (2008). Handbook of Marketing Decision Models. Springer US. https://doi.org/10.1007/978-0-387-78213-3
Chicago Style (17th ed.) Citation
Wierenga, Berend. Handbook of Marketing Decision Models. Boston, MA: Springer US, 2008. https://doi.org/10.1007/978-0-387-78213-3.
MLA (9th ed.) Citation
Wierenga, Berend. Handbook of Marketing Decision Models. Springer US, 2008. https://doi.org/10.1007/978-0-387-78213-3.
Warning: These citations may not always be 100% accurate.