Handbook of Marketing Decision Models

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Bibliographic Details
Main Author: Wierenga, Berend
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:English
Published: Boston, MA : Springer US, 2008.
Series:International Series in Operations Research & Management Science, 121
Subjects:
Online Access:http://dx.doi.org/10.1007/978-0-387-78213-3
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