A Twenty-First Century Guide to Aldersonian Marketing Thought

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awdur:	Wooliscroft, Ben
Awdur Corfforaethol:	SpringerLink (Online service)
Awduron Eraill:	Tamilia, Robert D., Shapiro, Stanley J.
Fformat:	Electronig eLyfr
Iaith:	English
Cyhoeddwyd:	Boston, MA : Springer US, 2006.
Pynciau:	Economics. Economics > Methodology. Marketing. Economics/Management Science. Methodology and the History of Economic Thought.
Mynediad Ar-lein:	http://dx.doi.org/10.1007/0-387-28181-9
Tagiau:	Ychwanegu Tag Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!

MARC


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100	1		\|a Wooliscroft, Ben.
245	1	2	\|a A Twenty-First Century Guide to Aldersonian Marketing Thought \|h [electronic resource] / \|c edited by Ben Wooliscroft, Robert D. Tamilia, Stanley J. Shapiro.
260			\|a Boston, MA : \|b Springer US, \|c 2006.
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650		0	\|a Economics.
650		0	\|a Economics \|x Methodology.
650		0	\|a Marketing.
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650	2	4	\|a Marketing.
650	2	4	\|a Methodology and the History of Economic Thought.
700	1		\|a Tamilia, Robert D.
700	1		\|a Shapiro, Stanley J.
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