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Bibliographic Details
Main Author:	McDaniel, Carl D.
Format:	Book
Language:	English
Published:	New York : Harper & Row, c1982.
Edition:	2nd ed.
Subjects:	Marketing > United States > Case studies. Marketing > United States.
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Marketing /

Marketing / by Lamb, Charles W.

Published 1996

Book

Marketing /

Marketing / by Lamb, Charles W.

Published 1996

Book

Marketing /

Marketing / by McDaniel, Carl D.

Published 1982

Book