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Bibliographic Details
Main Author:	Lamb, Charles W.
Other Authors:	McDaniel, Carl D.
Format:	Book
Language:	English
Published:	Cincinnati : South-Western, c1996.
Edition:	3rd.ed.
Subjects:	Marketing > Management. Marketing.
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Athi-River Campus: Open Shelves

Holdings details from Athi-River Campus: Open Shelves
Call Number:	D20.H55 vol. 11
Barcode BK008274	Available Place a Hold